Sony unveils the LinkBuds S earbuds in a special Olivia Rodrigo Edition
Sony unveils the LinkBuds S earbuds in a special Olivia Rodrigo Edition
Sony has unveiled a special edition of its LinkBuds S earbuds in collaboration with pop sensation Olivia Rodrigo. These unique earbuds offer exclusive audio profiles that have been fine-tuned by Olivia Rodrigo and her producer, Daniel Nigro, to optimize the listening experience for each of her two albums, “Sour” and “Guts.”
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To access these customized EQ profiles, users can connect the LinkBuds S to the Sony Headphones Connect app via Bluetooth. While these profiles are tailored for Rodrigo’s music, they can also be used for other content, although Sony’s preset options may be more suitable for non-Rodrigo music.
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In terms of design, both earbuds feature a purple marbled exterior, a design choice attributed to Olivia Rodrigo herself. The marbled pattern is a result of using recycled materials in the earbuds’ construction, ensuring that each pair of LinkBuds S x Olivia Rodrigo is unique.
Aside from their distinctive appearance, these earbuds retain the comfort and convenience of the standard LinkBuds S model. While they may not offer the same level of active noise cancellation and sound quality as Sony’s flagship WF-1000XM5 earbuds, they still provide a comfortable fit and support the high-bitrate LDAC Bluetooth codec.
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It’s important to note that Sony has been addressing battery drain issues across its earbud lineup, which may affect these signature earbuds over extended use.
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Sony has planned an extensive marketing campaign to promote these special edition LinkBuds S. This includes a music video aligned with Rodrigo’s creative vision, as well as advertising on Times Square billboards and media activations on platforms like Hulu, Spotify, and during Thursday Night Football.
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These Olivia Rodrigo signature LinkBuds S are available for pre-order from various retailers, including Rodrigo’s website, Sony.com, Amazon, and Best Buy, at the same price as the standard model.
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With this collaboration in mind, fans are left wondering if Apple will follow suit with signature AirPods Pro, perhaps in collaboration with artists like Taylor Swift, as they did with the U2 iPod in the past.
